Quote:
Originally Posted by Chris
Both of these we addressed at the time. I pointed out that a company strategy exists only as long as it’s expedient and rarely remains unaltered from one CEO to the next. If conditions change they may not even last that long. There are all sorts of reasons why things change. However, at the time you were only interested in rigidly defending your view that there would be no ads, no nay never.
My next prediction is that free-with-ads is only an experiment to see what the appetite is like and draw punters in. Eventually those ad-supported tiers will have a subscription rate of their own, just as Sky does today. Ad-free in the long run will be a premium service
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The BBC already do it
Much better value than any of these streaming services too.