Interesting to see how Amazon is tackling its Ligue 1 rights charging in France. It seems to have got lucky again! (Ligue 1 being equivalent to English Premier League)
Background: Amazon won 80% of Ligue 1 rights for a bargain €250m per season replacing Mediapro which failed to honour its contract citing the Pandemic as the reason. (As a side issue, Canal + previously had agreed the remaining 20% of rights for €332m so is not happy with Amazon's bargain basement deal!)
Pricing: Amazon Prime members will be offered over 300 matches per season for an extra €12.99 a month.
Source:
https://www.broadbandtvnews.com/2021...ue-1-coverage/