[1andrew1]

Originally Posted by carravetta

I wouldn’t be surprised if Sky bid for BT Sport, could be too good of an opportunity to pass.

I also would not rule out beIN Sports

My thoughts below, in conclusion Disney or DAZN.

• Amazon - not a heavy investor in sport as additional rights costs could not be covered by the Prime subscription.
• BeIN - have reduced their investment in Europe in recent years and becoming more financially prudent. Unlikely.
• DAZN - have recently signed up Matchroom Boxing in the UK so could be tempted to add BT's range of sports to make a full-scale sports offering. Have partnered with Telecom Italia in Italy so could be tempted to do the same with BT in the UK.
• Discovery - would make a nice addition to Discovery + and also its Eurosport channels which are more prominent outside the UK. But traditionally financially prudent so unlikely to get into a bidding war.
• Disney - own 80% of ESPN whose brand is licenced to BT. Would make a great addition to Disney+ and in return, could offer Disney + to BT.
• Premier Sports - could only afford to invest if in collaboration with a financial investor so bring less to the party. Unlikely.
• Sky - can't really see what's in it for them, apart from driving up the price for other buyers... which also has the side-effect of driving up analysts' valuations of Sky Sports.