Quote:
Originally Posted by 1andrew1
Don't see it impacting on the next PL auction and a sensible move for Sky given the profusion of Smart TVs; it keeps their customers in the Sky system. Amazon could have gone in big on sports rights before but they've decided not to and this is a global approach. Get people signed up to their Prime Service is the key aim with some sports rights and make money on such people using Amazon as their preferred online shopping site.
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I'm not sure why you say that, the article I read in the telegraph stated prime app would be on skyQ in time to watch amazons 20 EPL matches (they start tomorrow) and it is.
It also said sky/Amazon had come to an agreement over future EPL rights and the income from UK rights was likely to fall (already sky/BT have an agreement)
So it wouldn't surprise me at all.