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Old 02-12-2020, 14:09   #1633
1andrew1
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Re: Linear is old tech - on demand is the future

Quote:
Originally Posted by jfman View Post
I’ll help Old Boy out here.

Linear television will exist in 2035. It’ll not be as popular as now. As a result there will be fewer channels, and those channels that do exist will primarily be public service broadcasters or a mechanism for content owners to showcase what is available in their wider offerings (On Demand, over the top streaming services) or provide magazine programming around live sports content.

Broadcast television (DTT, satellite, cable) will face pressure from IPTV services (BT) and other streaming services. Sky will seek to move people to IPTV over satellite to reduce costs given the satellites approaching the end of their lifespan. With more people watching non-linear and even where they are this will be over the internet the number of channels on DTT will reduce, possibly with an evolution to 5G broadcast making more efficient use of the space available. Satellite will remain and be encouraged for rural communities but again with fewer channels. Possibly again co-located with channels targeted at mainland Europe to fill the bandwidth as the UK will no longer justify it’s own orbital slot.

The vast majority of non-live content will be viewed by streaming and over the internet.
Quality post and a good bit of Christmas spirit shown by coming to Old Boy's aid.

I think there's so much potential in the future even with simple options or very basic AI. This will be more important than a linear or on-demand distinction. Watch one broadcast episode of a series, do you want to roll onto the news or watch a box set of the rest? We're already there on that, I believe. You're watching Match of The Day, we know you watch it every time Everton play, would you like a free trial of Sky Sports, we know they're playing next Saturday? We recognise from your faces that you're a couple watching, it's Saturday night, how about this film which starts on BBC1 at 8pm or these new releases available on-demand? etc
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