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Originally Posted by OLD BOY
To be honest, jfman, I am well past caring about what you want to describe as linear TV. You have totally missed my point.
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Yet you could have replied with a simple 'yes' or 'no' Old Boy and headed me off at the pass.
I haven't missed your point. I've seen right through your point. As has everyone else.
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Well, quite, but my argument for that was that once the entire viewing audience was able to access VOD,
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When does this happen?
Broadband penetration is at
82%. What makes you think that those out there without broadband want to pay a subscription to watch television?
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this would eventually become the default means of viewing for most people, and why would broadcasters want to fuss with a schedule when they could simply upload the programmes?
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Because there's viewers out there.
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For commercial broadcasters,I simply do not believe that the advertising revenue would be sufficient to make it worth their while if there was the shift of viewing patterns that I envisage.
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Yet as I have pointed out hundreds of times the EPGs are littered with channels that regularly get fractions of one per cent of the audience. Why will that audience not be commercially viable in 20x5 but it is in 2020?