Thread: VOD Linear is old tech - on demand is the future
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Old 01-12-2020, 07:59   #1592
OLD BOY
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Re: Linear is old tech - on demand is the future
Quote:
Originally Posted by jfman View Post

While all DTT channels are linear, not all linear channels are on DTT. Linear channels could, for example, be broadcast over IPTV, cable, satellite or an app. It’d be helpful if you could clarify at this point whether your 20x5 commitment is for the end of DTT or the end of scheduled linear broadcasting. In one word preferably to prevent you from obfuscating.
How many times?!!

I believe that the traditionally broadcast TV channels will cease, whether by DTT, cable or satellite. They will ultimately migrate to IPTV and the content will be presented a different way - not by channel.

Live content will be streamed, just as live content on the BBC i-Player is streamed, and again, the content will be accessed not by channel, but by event.

I am not ruling out 'Pluto' type services, but frankly, even they are now emphasising their VOD content.

---------- Post added at 07:31 ---------- Previous post was at 07:27 ----------

Quote:
Originally Posted by jfman View Post
Please cease from misrepresenting this. Closing BBC resulted in the BBC commissioning less content. The savings were not gained from not broadcasting into the air for 12 hours per day, or video playout costs.
Well, that is part of the point. Less content is commissioned because you don't have to fill the gaps in the schedule with dross. You know as well as I do that the BBC has a reputation for repeating its programmes over and over.

Instead, you will just get the programmes that are judged to be of interest to the target audience.

---------- Post added at 07:53 ---------- Previous post was at 07:31 ----------

Quote:
Originally Posted by Legendkiller2k View Post
It baffles me how he is still trying to say people who work in the industry are wrong too lol.
On plus side we break up for 4 weeks next friday.
I do not discount in any way your contribution, Legendkiller. I am expressing mine and you are expressing yours.

I don't know exactly what you do, but I know that you can see contracts and proposals coming through. But you are the first to admit that often you don't know what lies just around the corner because sometimes you get notified just weeks in advance.

I would have thought that very little of what gets through to your office relates to 20 years hence, and even if it did, do you really suppose that things are impossible for broadcasters to change? The broadcasting industry recognises that it is up for debate whether DTT will still be broadcast as it is now in the future or whether 5G broadcast is the name of the game in the future. The jury is out on whether existing broadcast system will move over to IPTV in the future as well.

All I'm saying is that I believe it will, because it will be cheaper and more flexible, and easier to run. No scheduling required, except for live events. Yes, I know that channels can be run over IPTV - look at Now TV. But if most people are viewing their content via VOD, as I think they will be by then, why would they do this?

It is just my opinion. I may be proved wrong, I acknowledge that. I'm not claiming to be Nostrodamus!

---------- Post added at 07:59 ---------- Previous post was at 07:53 ----------

Quote:
Originally Posted by Chris View Post
Worth noting that the BBC is actively considering returning Three to linear broadcast, because its penetration of its target audience (16-34s) fell from 22% in 2015-2016, the last it was fully broadcast over the air, to just 8% last year. It seems even within the age group that’s fed up of linear and only interested in on-demand content, is a rather significant constituency that will only engage with BBC Three when it’s served to them in a nice, easy, hands-off linear schedule.

https://www.bbc.co.uk/news/entertainment-arts-52719883
https://inews.co.uk/news/entertainme...-people-666617
We know that, and if you recall, I said at the time that this move was far too early, and it was wrong to pick on this one channel to migrate to online only. Broadband hasn't even finished rolling out yet, and the government is hinting that even this will be delayed now. So the move was rather premature.
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