Thread: VOD Linear is old tech - on demand is the future
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Old 08-05-2020, 18:58   #1281
Hugh
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Re: Linear is old tech - on demand is the future
Quote:
Originally Posted by OLD BOY View Post
Interestingly, Britbox UK and the ITV Hub are both performing well. This will concentrate minds not only of ITV but also other broadcasters. Clearly, the future is in streaming.

https://www.rxtvlog.com/2020/05/mixe...sitive-on.html
Quote:
Meanwhile, ITV was upbeat about BritBox UK - while not providing numbers, it said it was seeing "good growth" in users taking a free trial and subscribing. It also confirmed the service would officially arrive on Freeview Play "shortly". Many smart TVs that support Freeview Play have already seen the BritBox app added to the device's app tray or app store.

ITV was equally upbeat about its the ITV Hub service, which recorded a 13% year-on-year growth of the number of registered accounts for the service.
Not sure how a growth in free services shows the future is in streaming?
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