Quote:
Originally Posted by Chris
To be fair, OB has been predicting the end of linear broadcast TV, with all the monotony of the bloke in sandwich boards outside the market, not the dangers of trying to have a foot in both camps.
It’s absolutely true though, you can’t expect people to pay the same for a library of things they’ve already seen for free as they pay for a library of new content. The only way Britbox can work is if it gets as much new content as Netflix gets. It can’t do that unless ITV decides to bankroll it - under its current charter its unlikely that the BBC would be allowed to do this even via BBC Worldwide, its commercial operation.
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Actually, I have. We are at the beginning of a transitional period, and as long as the linear channels remain, this will reduce the incentive of people to shift over to OTT.
Incidentally, the reason I don my sandwich boards is to respond to the ridiculous and persistent protestations, without supporting links, that the linear channels will carry on forever. This is patently not true and I make no apology for setting the record straight on this.
On your second paragraph, we agree.
https://www.nytimes.com/2018/05/13/b...vertising.html