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Originally Posted by OLD BOY
I certainly haven't said that Netflix and Amazon are immune to the moves towards the direct to customer approach. That's just you saying that. The point has been made repeatedly that Netflix is already having to give up its Disney content.
As far as the Premiership rights are concerned, Sky have already made it clear that they are not going to keep paying more in real terms for them. This, together with increasing interest being taken by the streamers, I wouldn't bank on Sky holding onto these rights forever.
Of course, the Comcast takeover of Sky was not by chance - again, who said it was? Murdoch got out while he still could on his terms.
The Amazon retail operation is an additional string to their bow that the other streamers and broadcasters do not have. Obviously, nothing is guaranteed - good decisions and good financial management are essential.
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Is there a source for this? I’ve not seen anything, ever, that suggests Sky aren’t intending to keep making competitive bids for what is ultimately the jewel in the crown of UK sports rights.