Thread: VOD Linear is old tech - on demand is the future
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Old 27-12-2019, 08:30   #1228
OLD BOY
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Re: Linear is old tech - on demand is the future
Quote:
Originally Posted by Chris View Post
Well they won’t, will they.

Sky and Disney both operate pay tv services that carry first run and other premium and/or exclusive content. Naturally Sky is under threat if content creators like Disney are no longer willing to sell that sort of material to them. But then that’s why Sky is investing in UK based production facilities. It knows it has to get into the business of making quality programmes rather than simply having the will and the means to buy exclusive rights to stuff.

I don’t know whether you’ve noticed but, largely because of Sky’s strategy over the last 25 years, BBC and ITV do not rely on expensive American imports for their prime time content any more. They make most of their own content, while smaller channels that run on shoestring budgets mostly broadcast old, low-value content of the sort that Disney and others aren’t going to be in any hurry to lock behind a paywall.
Yes, although Sky will have to do a lot more to remain a must-have service as the number of streamers increase.

You are also right about fewer US imports being relied upon for BBC and ITV, both of whom have improved on their own originals in recent years, in quantity as well as quality.

ButbI do think that the smaller channels will be struggling to fill their schedules with anything people are going to want to tune into, leading to loss of audience share and advertising revenue.
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