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jfman · 10-12-2019, 08:00

Well, yes. The obvious question of the return on investment of over £5bn.

We don't know how many households would take a Premiership only subscription - while it's obvious the most popular sport it's impossible to say that X million Sky Sports subscribers = X million Amazon subscribers. How far short they fall is the great unknown.

Sky can bid on the basis that on day 1 of the three year window the subscribers are in the bag to turn a profit. They also know how many subscribers are likely to subscribe over the summer as well.

Amazon and others cannot know this with certainty. As you are always quick to point out streaming offers flexibility to subscribe / unsubscribe In a way Sky isn't.

"If Sky can do it anyone can" is one of the worst interpretations going. Why didn't Setanta, ESPN, NTL, Telewest, ITV Digital?

10-12-2019, 08:00	#6988
jfman Architect of Ideas Join Date: Dec 2004 Posts: 11,146	Re: Netflix/Streaming Services Well, yes. The obvious question of the return on investment of over £5bn. We don't know how many households would take a Premiership only subscription - while it's obvious the most popular sport it's impossible to say that X million Sky Sports subscribers = X million Amazon subscribers. How far short they fall is the great unknown. Sky can bid on the basis that on day 1 of the three year window the subscribers are in the bag to turn a profit. They also know how many subscribers are likely to subscribe over the summer as well. Amazon and others cannot know this with certainty. As you are always quick to point out streaming offers flexibility to subscribe / unsubscribe In a way Sky isn't. "If Sky can do it anyone can" is one of the worst interpretations going. Why didn't Setanta, ESPN, NTL, Telewest, ITV Digital? Last edited by jfman; 10-12-2019 at 08:11.