I agree it's pragmatic, but the whole point of launching streamers was to take on Netflix and keep your own stuff on your own platform.
I see this as excellent news for Netflix, as there was no mention of HBO Max launching beyond the Americas and Europe, but is it really good for Warner/AT&T in the long term? I'm not so sure.
This does cement Sky's position as a pay tv linear provider for a long time to come, even if the other studios like Disney eventually remove their content from Sky. With Warner and Universal material to play with, Sky has plenty of stuff to keep them going.
---------- Post added at 10:29 ---------- Previous post was at 10:27 ----------
Quote:
Originally Posted by OLD BOY
It's certainly very fluid at the moment, with some going down the direct to customer route and others selling the rights to others. It will be interesting to see how this pans out in the next few years.
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Indeed. I had always assumed the other media companies would copy the Netflix way of doing things, but no, they're sticking to their old ways, for now.
---------- Post added at 10:32 ---------- Previous post was at 10:29 ----------
Obviously Disney will have their own streamer, but I wonder if the other Hollywood companies do a "Hulu" and join forces and launch their own combined streamer(s) at some point, or at least a few of them. This announcement seems to indicate that Warner is quite happy doing deals with its existing "partners" aka competitors.