The wording doesn't really say it, but could the wording be interpreted as the Comcast channels being HD swapped out?
https://www.virginmedia.com/corporat...d-the-industry
In other news, Discovery is reorganising their EPG numbers on Sky, something similar could be coming soon to VM. The short version is Good Food is being booted to the bottom and everything else is being moved up to next highest. Obviously VM is divided into categories more the Sky so they might do nothing on VM. Reading between the lines this could also mean Good Food is being closed.
https://www.rxtvlog.com/2019/07/disc...ls-on-sky.html