Quote:
Originally Posted by OLD BOY
There are different things they could do, including the addition of smaller, more affordable packages showing a more limited number of games, sharing content with other platforms, linking the football option with offers and discounts in other areas of their activities, etc. It is not as straight forward as you suggest. Amazon have the resources to pull this off if they choose to do so.
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Nor is the glorious streaming future you portray as simple as you suggest. You’ve brought up a lot of variables there which, if profit yielding, begs the question why Sky haven’t tried it?
Nobody has suggested that Amazon don’t have the resources, what I am questioning is whether or not it’s the most effective use of £1.5bn a year and how simultaneously Amazon make a profit yet the consumer pays less. It’s speculative at best.