Quote:
Originally Posted by muppetman11
Personally think a lot of what's being said is pie in the Sky the majority of people will not pay for individual subs bundling content is here to stay for some time.
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I’m not the first to +1 this many posters on here have done so already, and quite rightly.
It’s not just the principle of bundling content into Sky or Virgin’s basic packages, it’s the fact it is a significant portion of revenue to those out there.
Sky/Liberty can also increase the contribution they wish to make for any content on a whim, absorbing small losses here and there where appropriate.