[jfman]

Virgin and Sky in the UK are only part of wider operations.

By that logic would Comcast/Liberty seek to merge their operations all over Europe? Is that a serious prospect that regulators will entertain? Highly doubtful in my view, although I do accept the point that in the UK market at least (from the consumer point of view) Virgin/Sky essentially offer the same service at similar prices and the “competition” doesn’t do anything to keep prices down.