[RichardCoulter]

I agree. Like any company, VM will charge the maximum that the market or individual customers will stand. This is why list prices are reduced for those of us not prepared to pay them.

If people are happy to pay the list prices, all well and good for them and VM. Those that aren't will be viewed as less profitable, but a lesser profit is better than no profit and boosting the fortunes of a competitor.

Now that the UKTV channels have been restored, i'm happy to stay with VM, but if the day ever came that my discounts were reduced, i'd be downgrading or leaving for a competitor company and their new customer discounts.

I've heard that UKTV are to do a similar thing as Sky did when they were temporarily taken off VM and will be repeating the programmes that we missed over the three weeks or so that they weren't on VM. Has anyone else heard this?