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Old 08-08-2018, 10:14   #769
MatthewEastaugh
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Join Date: Sep 2010
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Re: Virgin Media & UKTV+ITV Channels

Gavin's figures are indeed the wrong way around, having checked on the site. The impact is as follows:

  • Home up by 0.02% weekly reach to 4.48% overall (relative improvement of 0.4%)
  • Yesterday down by 0.08% weekly reach to 9.11% overall (relative fall of 0.9%)
  • Really down by 0.52% weekly reach to 7.41% overall (relative fall of 6.6%)
  • Drama down by 0.62% weekly reach to 8.16% overall (relative fall of 7.1%)
  • Dave down by 1.29% weekly reach to 12.13% (relative fall of 9.6%)
  • W down by 0.91% weekly reach to 5.33% (relative fall of 14.6%)
  • Good Food down by 0.43% weekly reach to 2.43% (relative fall of 15.0%)
  • Gold down by 1.31% weekly reach to 5.09% (relative fall of 20.5%)
  • Alibi down by 0.7% weekly reach to 2.23% (relative fall of 23.9%)
  • Eden down by 0.22% weekly reach to 0.67% (relative fall of 24.7%)

The five seeing the biggest relative falls are the five paid channels, with the Freeview channels likely seeing the drops mitigated somewhat by.. well, being on Freeview.
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