[japitts]

It seems both sides are becoming, publicly at least, quite entrenched - not good but not entirely unexpected.

In the blue corner, we have Virgin who may well have undervalued the UKTV portfolio and will only be persuaded otherwise by cancellations, downgrades and lower new customer numbers.

In the red corner, UKTV who have overvalued their channels or are indeed not offering OD sufficient to "replace" the BBC archive. They will only be persuaded otherwise, by advertisers reducing spend etc or the total loss of VM's carriage fees starting to hit.

And in the meantime, UKTV say "we're probably not coming back" & VM carrying on with reallocating the EPG slots :-( Not good..

I'm beginning to lose confidence in this being resolved soon, maybe it might take a month or longer for the financial figures to start being hit. Or maybe the EPG slot threat might do it, hmmm....