Thread: General Virgin Media & UKTV+ITV Channels
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Old 29-07-2018, 10:38   #541
OLD BOY
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Re: Virgin Media & UKTV+ITV Channels
Quote:
Originally Posted by Mr K View Post
Point of order ! UKTV didn't withdraw their channels or make any demands, VM decided they didn't want to pay any longer. Same as if you and i went into a shop and decided we didn't want to pay today....
You could say that in respect of UKTV's premium channels, but UKTV definitely pulled the free channels. VM were quite happy to continue making those channels available.

Anyway, it's all a bit academic really.

---------- Post added at 10:38 ---------- Previous post was at 10:29 ----------

Quote:
Originally Posted by telegramsam View Post
If ITV and Sky had a spat over contracts and ITV channels were removed,imagine the loss of revenue ITV would suffer through lost advertising! Sky have a massive TV customer base,much larger than Virgin,so it would really be suicidal for ITV to ever contemplate it.
The truth is, both companies stood to lose too much without a deal and they stepped back from the brink. A very wise move.

It's a completely different situation with UKTV. All their channels put together have much lower ratings than ITV's main channel.
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