Quote:
Originally Posted by telegramsam
Looking at it from another point of view, ITV could of looked at Virgins hard stance with UKTV and thought "hey we don't want our channels withdrawn from the Virgin Media platform, we'll give in to what Virgin Media want". Just my opinion guys.
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But it's been widely intimated that UKTV pulled their channels rather then Virgin chopping them. It would kinda make sense, that if new commercial terms can't be agreed.. on balance I think it's more likely to be in Virgin's interest to drag out existing contracts on borrowed time.