Quote:
Originally Posted by batchain
Not the deal ITV was after - most likely no huge sums involved over and above what Virgin already pays and Virgin maintains its long-held position on the issue of retransmission fees.
New ITV CEO Carolyn McCall was under huge pressure from shareholders to secure a deal and she managed that without losing too much face. The promise of extra HD, 4K, box sets and catch up content should give ITV's coffers a boost (although not as much as retransmission fees) and Virgin's concession - agreeing to expand advertising and marketing of ITV programming- should help too.
All in all a good deal for both, but better for Virgin.
Next for ITV will be to secure a similar deal with Sky.
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Tho the retransmission issue won't affect Sky until they start their dishless service...
---------- Post added at 20:05 ---------- Previous post was at 20:03 ----------
Quote:
Originally Posted by japitts
Never a truer word said - I really don't see any winners out of the current situation. VM losing customers and goodwill, UKTV losing carriage fees & advertising, customers missing out.
I guess it's all a question of who blinks first, how long it takes them, and how bad the damage gets in the meantime.
For what it's worth, I may not be cancelling or downgrading myself but I've stopped recommending Virgin to anyone who asks - and will be remaining "neutral" for quite a while yet.
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Yep, the current position is that everyone is losing out.