Re: VM loses UKTV channels
Isn't this a classic case of there being no winners, only losers. UKTV lose out on advertising revenue generated from 4 million potential viewers which makes their plea of 'we need the revenue from Virgin to be able to make new programmes' sound hollow. Virgin Media lose out on a powerful chunk of good will from their subscribers out of all proportion to the sums of money they are trying to save. But surely the biggest losers of all are those same potential viewers and subscribers who are, incidentally, the group least able to do anything to resolve this sorry state of affairs.
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