Thread: 4K UHD on Virgin Media
View Single Post
Old 20-06-2018, 20:39   #724
BenMcr
Virgin Media Staff
 
Join Date: Nov 2006
Location: Manchester
Services: 360 x2, Maxit TV, Sky Sports and Sky Cinema. Gig1
Posts: 17,929
BenMcr has a pair of shiny starsBenMcr has a pair of shiny starsBenMcr has a pair of shiny starsBenMcr has a pair of shiny stars
BenMcr has a pair of shiny starsBenMcr has a pair of shiny stars
Re: UHD on Virgin Media

Quote:
Originally Posted by awesometeeth View Post
Your average user doesn't give a stuff about hlg if they can't access 4k.
In some respects I would say your average user doesn't actually give a stuff about 4K. The only reason a lot of people will get a 4K TV is that it's becoming the default option. Same as the early HDTVs were 720P only and 1080P was a premium cost, and you now have to specifically look for 720P TVs now as the default for HD is 1080P.

It'll only be when 4K HDR is widely available that really shows the difference between HD and 4K, which is why the BBC are skipping 4K SDR only, and aiming to move to complete 4K HDR production system.

It's the most cost effective option for them, as it allows them to have a single production workflow which they explained in multiple posts.

Quote:
Again, this could have been done and given the feeds to other platforms.
Not without potential extra costs and time for the BBC to produce those other technical feeds.

Quote:
Originally Posted by RobboEdin View Post
....but, of course, ALL 4K TV users get a pretty good representation of UHD from HD channels on their TVs from many sources, due to upscaling, but don’t get the vivid colour provided by HDR in all its guises.
Exactly.

The goal of all 4K systems is to move to HDR. But it's only HLG that really works for live broadcast HDR, so that's what the BBC is concentrating making it work the best the can.

Pretty much everyone seems to plan to use HLG, so will use the technical solutions the BBC are working to perfect towards a simple and easy to deploy HDR HLG production workflow. This will speed up the content produced in HLG HDR no matter the platform or producer. This can only be a good thing.

Last edited by BenMcr; 20-06-2018 at 20:53.
BenMcr is offline   Reply With Quote