Quote:
Originally Posted by Kushan
There are regional stations around the UK and they do often show different ads. Back in Belfast, we had UTV instead of ITV. Programming was nearly identical but the ads and local news was different.
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That's not what I was describing at all though.
Imagine you're watching a national channel, such as ITV2, Discovery Channel or Sky News but 50% of the ads are local to where you are. The cable companies insert local adverts in the US, it's not done by the broadcaster.