If my financial services changed to the extent that I had to make a radical reduction in my TV expenses, I would be looking at all options anyway, regardless of what I could access from my Tivo. I would be likely to go for the basic Virgin package + Now TV via my Roku regardless.
I think enough people know about the Now TV option. Whether or not it is on Virgin Media is unlikely to influence existing customers to reduce their package with Virgin. Yes, there is channel duplication, but I have chosen to accept that irritation in order to access the material I want. Many VM customers are doing the same.
---------- Post added at 13:42 ---------- Previous post was at 13:39 ----------
Spot on, Muppetman - that is exactly what Fox are reported to be planning to do. A better streaming service along the lines of Netflix is on the cards if this deal goes through.
---------- Post added at 13:44 ---------- Previous post was at 13:42 ----------
Forcibly pushed on them? No way. You're thinking of the landline, surely?
---------- Post added at 13:52 ---------- Previous post was at 13:44 ----------
If people simply made such decisions on the basis of cost alone, they could still stay with Virgin, cancel their Sky Movies pack and get the Entertainment and Movies passes with Now TV and save money each month, but they are not doing that, are they? People are prepared to pay over the odds for Sky Atlantic in the same way that sport fans pay stupid sums each month for their fix.
These days, people may have given up going on about Sky Atlantic because Virgin do not seem to be listening. It's certainly not that they don't want it.
As for Sky not being prepared to tailor Now TV to offer only one pass on Now TV on Virgin's platform, isn't that exactly what Talk Talk did?