Quote:
Originally Posted by OLD BOY
Yes, I understand that, but a workaround was available via an internet connection. I believe that Sky chose not to pursue on demand more vigorously as it would impact on their advertising revenues. Eventually, they had to embrace on demand, otherwise they would have been left behind.
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mm is spot on. Sky could only do VOD once enough of their customers had a suitably-fast internet connection and also Sky HD, which IIRC was their first box to have an ethernet port.