Quote:
Originally Posted by toady
Retaining a customer that costs you money won't keep you in business either unless you have very big pockets and are looking very long term
I'm glad that VM have stood up to the small bunch of customers that expect a discount every year
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Personally, i've never received a discount by calling up every year.
As I said earlier, a reduced profit is better than nothing and losing the revenue from the BB & phone services.
They really don't appear to have a long or even short term strategy for their continuing loss of TV customers.
If they aren't going to be proactive in stemming the flow, they might as well pull out of pay TV altogether and only have the cost neutral channels along with the channels that provide an income stream such as the shopping channels etc available to record on the TiVo.
They could make money from commission by putting Now TV, Amazon etc apps onto the TiVo to allow their customers to continue to access pay TV channels.
No more carriage costs, any complaints about missing channels could be batted away to the app providers etc etc.
They did say that they were moving towards providing access to services as opposed to providing them themselves, so maybe this is the long term plan??