Quote:
Originally Posted by johnathome
I'm interested to see what happens when the original subscribers to Sky Q near the end of their initial contract.
You don't own the box so they could say it's full price now or offer a very small discount, like it or lump it.
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That's exactly Sky's rationale for such deals, lose money for the first 12 months but make up for it in the following years. The barriers to substituting to a free TV service are now a lot higher as:
1) Sky own the equipment so will want it back; you can't just keep the box to receive FTA channels.
2) The fittings are Sky Q dedicated so you can't just buy a Freesat box and swap it for a Sky Q box.