[japitts]

There was a post in another thread talking about Sky need to balance enough to tempt non-subscribers to pay, while not giving too much that paid-for customers feel hacked off.

Based on that first week's listings for me, they're right on that line. Giving the benefit of the doubt that it's just to make a strong-start, but it's the same theory I suppose as VM packaging - keeping enough in the top-XL tier to make it worth the extra.