Quote:
Originally Posted by Kushan
Hardly surprising that TV customers are dropping, Virgin doesn't really offer a compelling TV service any more. It has always been a poor-man's sky.
They had an opportunity to really leverage VoD before Sky could (And before Netflix was even in the UK), but that ship has sailed.
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Yep, and if they're not careful, they'll lose the broadband advantage too.
If I were VM, I'd offer a killer broadband offer to wipe the floor with BT and Sky. Say a 100mb basic tier for a cheaper price than what the others offer for their 76mb services. So, not only would it be cheaper than rivals, but the VM basic tier would be faster than the others highest tier.
In another 3-5 years, they'll be a lot more FTTP out there to compete against VM, so time it short. And probably before then, Vodafone will come back and put a spanner in the works and mess everything up....