Quote:
Originally Posted by Hugh
You appear to be confusing risks and issues - a risk is something that may impact your company, measured by likelyhood and impact; if it's highly likely, but with minimal/medium impact, it's usually survivable with appropriate mitigation.
An issue is something that is already negatively impacting your business; the fact that it is a risk, rather than an issue, shows that they don't believe it is a serious threat at this time - look at the other risks on their Annual Report.
They show the mitigation, but also state in the previous commentary
They would have to have this on their Strategic Risk Register, because if they didn't, the Industry Analysts (and probably their Auditors) would highlight the omission.
For example, we had a risk on our IT Risk Register about what would happen if we lost Mains Power and our Standby generator - the likelyhood was extremely low, but impact very high, so we had to have a mitigation plan in place, but we still had to have it on our High Level Risk Register.
I have to say I have more faith in their presumptions (based on their industry knowledge and experience) than your assumptions.
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I am not confusing anything! On the contrary, I have made it abundantly clear on this thread that I believe there is no immediate threat to linear TV.
ITV have identified 'a faster than expected shift to VOD' as being a risk to their business, and they are right to do so. Note that they do expect the shift to take place, it is the speed of it that is the big question.
Once again, another post that confuses the present with the longer term future.