Quote:
Originally Posted by Superblade7
Elevated churn and only 900 new TV customers in Q4 2015 - ouch!  |
This is why BT bid for premiership rights. The only way to grow pay tv numbers is through premium content, and you cannot get any more premium than football. VM's tv numbers have been stagnant for years. If they actually had a stb that worked, that might be a good start, but it hasn't happened yet in the entire history of cable tv.
If I were VM, I would do what the competitors can't, which is raise broadband speeds so far above the competition, it puts clear blue water between VM and the rest. Even if the lowest tier package was 100mb, that is still faster than what the others can offer through their highest tiers.