Quote:
Originally Posted by passingbat
Fair enough. So what are you referring to here?
Are you saying they can survive on advertising alone? ITV bosses don't seem to be as sure on that one as you seem to be.
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Er, you've taken that one sentence out of its context, which is a series of posts which acknowledged the role of additional revenue streams from the outset.
You've further ignored the overall context of the last several posts, which has been a discussion of advertising as an alternative to subscription. ITV did not collapse, despite not having subscription revenues to fall back on during the recession of 2008 onwards.
Context is everything, my friend.
