Quote:
Originally Posted by OLD BOY
Surely, access to ITV content would be an attraction.
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They get access to nearly all of it now anyway and Sky's deal for ITV Encore reputedly ends in June 2016. Issue is whether ITV will grow or if its audiences will be chipped away by streaming etc. If so, companies like Liberty Global will be better buying more cable companies as this is a growth area rather than ITV.