Quote:
Originally Posted by denphone
Discovery would be very foolish in not leasing back some of their rights to a terrestrial broadcaster in my book as the Olympics really needs to be seen by the widest audience.
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The Olympics are on Ofcom's Category A list of designated sports events. They must be shown live and free-to-air. Discovery is obliged to either go FTA for the duration of the games, or set up a dedicated channel, or lease the rights back to a FTA broadcaster (although that would not necessarily be the BBC).