Having just read this thread, I have a feeling that Talking Pictures TV might be coming to Virgin Media around the 15th of this month.
They originally stated that they were coming to Freeview, then this was withdrawn and replaced with a statement that said that they were coming to a new TV platform, but that they were unable to say which one.
They go on to say that it's "good news for those without Sky", so i'm speculating that if it isn't Freeview, they may have meant Virgin Media. In addition, the 15th is a Tuesday- VM usually add channels on Tuesday & Thursday mornings. They say "around" the 15th- launch dates are pretty fixed with Sky- but with VM start dates are often more vague.
Of course, it may simply mean that they have had their nuckles rapped by Freeview for announcing the news prematurely!
http://forums.digitalspy.co.uk/showthread.php?t=2099240