Damien

I don't get him. He seems to have no presence at all. His campaign so far seems to be to tell everyone who'll listen that he is from the north and likes football. He isn't part of the Westminster bubble you see, because he is from the North. When he goes up North to watch football he speaks to ordinary northerners (you can tell they're northerns cos they're plain speaking and like football) and relates to their concerns because he grew up in the North (watching football) and so isn't part of the Westminster bubble like ordinary folk back up North.

In case you don't understand his appeal, it's the fact he is from the North by the way.