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Re: The future for linear TV channels
On the contrary, you have concluded as you have because you find VOD to be so wonderful, you're having a hard time believing anyone else could possibly not share your joy. You're a marketeer's dream - a product evangelist. Good on you, if you like it, it works for you and the price is right. All my arguments in this thread, however, boil down to one simple concept: not everybody agrees with you. In fact, so many people don't, that the existing, efficient and (licence fee excepted) free at point of use broadcast system we currently enjoy, is not going to be closing down at any point in the foreseeable future.
To be perfectly frank, I don't care whether Netflix takes adverts or not. It is a side issue that is simply not relevant to the issue of linear TV. I happen to think that simple economics will eventually dictate the decision for them, but if in 10 years they're still cheerfully ad-free, so what? Good for you, as it seems to matter to you, not in any way important to me because the BBC, ITV, C4, C5 and a good number of FTA 'digital' channels will all still be there, and I will continue to consume TV entertainment as I now do, when it's convenient, without much thought or planning, at the end of another busy day at work.
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