Quote:
Originally Posted by OLD BOY
But for how much longer will people be content with viewing via broadcast channels? That is really the question. Unless the broadcasters can find a way of adjusting their working models and still make a profit, their days are numbered.
People won't watch OD either if they cannot escape the constant stream of commercials.
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I think the questioning is rather how much people are prepared to pay for the flexibility. Commercial helps keeps the cost down and unless an ambramovich style person self funds it (and approved by regulator so doubtful) they are here for very very long time. Take ITV as example
Linear easiest option free but with adverts and not on demand
Could record linear but have to wait and then fast forward
ITV player, on demand but adverts and free
Or £3.99 a month no adverts but on demand
even YouTube puts an adverts at the beginning, spotify free has adverts.