Quote:
Originally Posted by Stop It
Well, expect more of these I'm afraid:
http://uk.reuters.com/article/2015/0...0NC0G520150421
Pay-TV group Sky ( SKYB.L) believes its customers will accept higher prices, it said on Tuesday after reporting a 20 percent jump in nine-month profit, sending its shares to a 14-year high.
Apparently churn rates are lower than expected, so while CF is full of people complaining about price rises, it seems in the wider market people are accepting them. Of course Sky are openly saying this to investors because it helps their bottom line but I'm not sure they want to be seen as this brazen with their customer base when it comes to their price structure. |
Those churn rates are only being achieved through cut price deals though, 50 / 75 % off to retain customers, I've benefited 3 years from these offers and also by counting Now TV as a Sky customer.
How many Sky sports subscribers who are paying higher prices have found out yet that Champions league will not be there next season.