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Old 15-12-2014, 23:01   #5257
muppetman11
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Re: ESPN, BT, Euro, Premier and Sky Sports news

That's true but in my opinion I'd say these rights are essential to Sky's future success.

A few years back Sky was virtually unchallenged , now it has to continue to compete with its traditional pay TV platforms as well as the likes of Netflix , Amazon and the many other low cost online alternatives. Whilst moving into Entertainment made sense I still believe one of the main drivers is Premier League football.

BT's potential purchase of EE must also be causing some headaches at Sky , Vodafone could also make a move for a pay TV provider , this is probably the most challenging time the Sky board has ever faced.
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