Apple's plan to beat Spotify: push Beats Music to every iPhone and iPad
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Apple will make its Beats Music subscription service part of its iOS software from early in 2015, pushing its app to every iPhone and iPad, according to a report.
The Financial Times claims that Beats will be part of iOS as early as March in an effort to encourage Apple’s iTunes music buyers to try the streaming service, and that it could also use the Apple Pay payments technology to charge for monthly subscriptions.
Apple paid $3bn for Beats Music’s parent company Beats Electronics earlier in 2014, acquiring its lucrative headphones business as well as Beats Music, which launched in the US in January as a rival to Spotify, Rhapsody and other streaming services.
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