Quote:
Originally Posted by Anypermitedroute
Why bother changing it, I think the ESPN brand holds up well
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I agree, whilst some seem to like the idea of a BT Sport 3 as a "tidying up" exercise I think the ESPN brand has several advantages. ESPN certainly sounds like a more valuable channel than a BT Sport 3. And using the brand cannot be expensive as BT always has the option of using its own brand name.