Quote:
Originally Posted by theone2k10
I've heard a few whispers that no more channel launches this year after ITVBE.
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A difficult prediction to make for a situation that could easily change if a "must have" channel is launched by a major broadcaster.
Quote:
Originally Posted by theone2k10
It's going to be interesting mate, there was once a whisper about a ITV movie channel but it appears that idea has died.
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ITV will, no doubt, be looking at how well ITV Encore fairs in the pay tv market. If it is a success, they will probably be further pay-only channels. They are probably locked in a market research phase at the moment and will also have to examine how ITV Be performs and how they can further differentiate their FTA channels.