Following the 4K discussion yesterday, I found this article
http://recombu.com/digital/news/virg...al_M12956.html
"
The chances of Virgin Media customers watching 4K Ultra HD anytime soon took a tumble following remarks made by the firm's owners.
Liberty Global president and chief executive Mike Fries said that Ultra HD was "not an immediate concern" for viewers, especially as it comes hot on the heels of HD."
I dont think us VM TV customers need to buy a 4K tv anytime soon :-(
Its a shame, but as there is virtually no 4K content available, it makes sense for VM to bide their time.