The
article also suggests that those who feel they now have to pay to two providers for all matches have not realised that by staying with just Sky Sports they would still have more matches today (116) than they would have had 10 years ago. The price per match would have been equivalent to £3.03 in 2004 and £2.81 in 2014.
I'm not a Sky supporter but find the calculations often show different outcomes to a lot of posters' perceptions.