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Old 26-06-2014, 12:02   #2080
OLD BOY
Rise above the players
 
Join Date: Mar 2008
Location: Wokingham
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Re: Coming Soon to Virgin TV (2014) Vol. 2

Quote:
Originally Posted by 1andrew1 View Post
OK. My supplementary calculations:
Ireland accounts for 700,000 of those Sky TV customers ao the UK base figure should be 9.9m making 9.08% of Sky TV customers regular Atlantic viewers.

If we assume that Sky Atlantic would get similar viewing figures if it were on VM and TT then the viewing figures would be:
Sky 9.9m TV customers
VM 3.8m TV customers
TT 0.5m TV customers (Estimated and excludes those just those taking the Freeview channels)
Total 14.2m

14.2m x 9.08% = 1.3m

So if Sky Atlantic were available on the VM and TT platforms it would have a daily reach of 1.3m viewers in the UK making it the joint second largest pay-tv channel with Sky Living. Not bad for a fairly new channel.
But not justifying the price that VM are expected to pay for it! Otherwise, why not charge the same for Sky Living? The whole thing is just a ruse to enable Sky to claim that they have exclusive channels and that they have the best choice for viewers.

---------- Post added at 13:01 ---------- Previous post was at 12:55 ----------

Quote:
Originally Posted by RichardCoulter View Post
Do TiVo owners not find TiVo suggestions, wishlists etc adequate for this job (or does it often miss material that you would want to watch)?
The box is not capable of doing this for new series that haven't been on before, and we can't second guess what might come up that's new every week. For me, a trawl through the TV and Satellite Week before Saturday is essential to ensure I don't miss anything.

---------- Post added at 13:02 ---------- Previous post was at 13:01 ----------

Quote:
Originally Posted by Chad View Post
I've always been suspicious that +1 channels are for revenue, rather than customer needs.

SKY Atlantic is only on SKY and Now TV at the moment. You need to stop eating cheese before going to bed
They are both, Chad. Clearly, the +1 channels increase revenue, but they are also useful for those of us who record or watch a lot and frequently find programme clashes. Both sides win!
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