Quote:
Originally Posted by Chad
If the viewing percentage of 8.5% carried over to a reach of 16,800,000 SKY Atlantic would get roughly 1,428,000 viewers per day.
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Except if Sky Atlantic is a major reason that people move to Sky, many potential viewers will have already moved.
Quote:
Originally Posted by RichardCoulter
Interesting to see that the +1 always (roughly) picks up another 10% of viewers. I wonder if this is representative of +1 channels as a whole?
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It's actually a bit lower than average. On occasion I've seen +1 channels get as many viewers as the main one.
Quote:
Originally Posted by Chad
I've always been suspicious that +1 channels are for revenue, rather than customer needs.
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I've got shocking news for you Chad. Businesses are in it for the money.